5 Ways to Keep Innovation Alive In a Recession Dec 23, 2008
Serena Software, an application development company that aims to increase productivity in enterprises, performed a study on how aggressive CIOs are when promoting innovation. Of the 100 CIOs surveyed, 54 percent said that return on investment was among the top business priorities. (CIO Information Network)
Industry Veteran Bill Zollner to Lead vcfo's Dallas Operations Dec 9, 2008
spans over 30 years, serving as the CFO, COO, or Division President for several companies (such as Sterling Software, Serena Software, Selecta Corp) ranging from software and telecom systems to defense, wholesale and manufacturing of building materials, retail food and beverage, and enterprise content development companies. He has worked with companies ranging from start-up to publicly owned companies. (Yahoo News -- Press Releases)
Serena Dumping Microsoft Exchange for Google Gmail, The Cloud Nov 14, 2008
Google scores a coup over Microsoft in the messaging and collaboration market as application development specialist Serena Software announces plans to replace Microsoft Exchange with Google Gmail. Serena expects to save $750,000 per year in the switch, which will roll out to all 800 employees by the end of 2008. (eWeek)
Serena Software Acquires Open Source Alternative to Microsoft Project Sep 25, 2008
Open Source Application Available in 11 Languages Including Chinese and Korean/On-Demand Solution Eliminates Complexity of Deploying M'soft Project SINGAPORE, Sept. 25 /Xinhua-PRNewswire/ -- Serena Software has acquired Projity for OpenProj, its free, open source desktop project management software, and Project-ON-Demand, its Software as a Service (SaaS)-based project management software ... "Strong project management support is a critical part of our PPM strategy. Many companies today are... (PR Newswire)
Serena Business Mashups Now Available On Demand From Serena Software Sep 16, 2008
SaaS-based Mashups blending consumer widgets with enterprise data and business processes are delivered on demand with a single click SINGAPORE, Sept. 15 /Xinhua-PRNewswire/ -- Serena Software, the Enterprise ALM leader known for Serena Business Mashups and Facebook Fridays, has delivered another solution via Software as a Service (SaaS) ... "Serena Business Mashups allow knowledge workers around the world to automate processes to solve their everyday business problems. Now these processes can be... (PR Newswire)
Serena Software's Agile On Demand Solution Helps Developers Be Agile Sep 16, 2008
Agile On Demand solution available in Asia via SaaS by the end of the year SINGAPORE, Sept. 15 /Xinhua-PRNewswire/ -- To meet the increasing demand for Agile adoption in Asian enterprises, Serena Software today announced it will deliver a pure Agile solution based on best practices via Software as a Service (SaaS) later this year ... "Traditionally, Agile practices have had higher adoption rates among smaller, co-located development teams, which today are a rarity," said John Scumniotales,... (PR Newswire)
Google's Office Intrigue Sep 13, 2008
Earlier this summer Serena Software Chief Executive Jeremy Burton dropped a high-tech bombshell on his employees. "You may have heard the rumor that I have been evaluating Gmail as a replacement for Microsoft Exchange," Burton confided in an entry on his corporate blog. (Forbes -- Technology)
Involver Delivers Over 10x the Typical Click-Through Rate for Facebook Ad Campaigns Jul 31, 2008
Serena Software's ad receives over ... San Francisco, CA (PRWEB) July 31, 2008 -- Involver today announced that pilot program member Serena Software achieved a click-through rate of ... "With the recent launch of business mashups and our SaaS delivery capability Serena Software has significantly increased the available market for our products. For this reason, we are constantly on the lookout for new and innovative ways to reach our customer base," says Michael Parker, Senior Director, Global... (Yahoo News -- Press Releases)
BAY AREA BIZ Your one-stop shop for Bay Area business events is at sfgate... Jul 27, 2008
Woodward previously was president and CEO of Serena Software, Maloney was chief financial officer at Snocap Inc. and Salzman was chief marketing officer at Information Resources. -- Joe Morgan was named chief investment officer at SVB Asset Management in San Francisco in addition to his work as head of portfolio management. (San Francisco Chronicle -- Business)
Serena links requirements, change management Jul 17, 2008
Serena Software is introducing this week Serena Dimensions RM 10. 1. (InfoWorld)
Involver Launches Marketing Platform for Video Campaigns on Facebook Jul 8, 2008
Serena Software and join Involver pilot program to bring higher conversion rates and extend the reach of their video campaigns ... The company is also announcing Serena Software and Kiva ... Serena Software chose Involver to extend their successful "@#$% It" campaign to Facebook. (Yahoo News -- Press Releases)
Spigit filters Enterprise 2.0 feedback Jun 27, 2008
"We allow the good information to be filtered from the bad information, said Paul Plushkell, Spigit founder and CEO. "There's an incredible amount of benefits to end users in terms of how they are able to use all this unstructured data [and] put some structure around it," said Plushkell. Spigit is following a trend in which the use of is on the rise. Some companies, such as Serena Software, are using Facebook as a collaboration tool and others, like Best Buy, have set up their own social... (InfoWorld)
Web 2.0 scores successes in the enterprise Jun 19, 2008
0 social networking concepts into enterprises offers great benefits but also challenges, implementers of these technologies, including Best Buy, Serena Software, and Oracle, said Tuesday evening during an industry event in Silicon Valley ... Serena Software has taken a different approach to social networking, conducting its collaboration on Facebook. (InfoWorld)
Serena heralds 'rich interface mashups' Jun 10, 2008
As part of its planned hosted mashup service, Serena Software in August plans to highlight an upgrade to the Serena Mashup Composer tool that integrates Silverlight and Flash components as well as other media types. These components, as well as Google Gadgets and RSS feeds, can become part of the company's "rich interface mashups.". (InfoWorld)
Mashups a hot item at Web 2.0 show Apr 22, 2008
0 Expo conference in San Francisco this week, with companies including Serena Software, JackBe, and Kapow Technologies offering new products geared to mashup development. Offerings include an online marketplace and a hosted service for mashups. (InfoWorld)
Advertisers turn to bleeps to attract viewers Apr 9, 2008
For instance, Serena Software in Redwood City, California, uploaded video clips to youtube. com filled with scores of bleeps, part of a campaign carrying the theme "Just @#$% it.". (International Herald Tribune -- Business)
Serena Software Positioned in the Leaders Quadrant in Software Change and Configuration Management for Distributed Platforms Magic Quadrant Jan 30, 2008
Jan. 29 /PRNewswire/ -- Serena Software today announced that its product, Serena(R) Dimensions(R) CM, has been positioned by Gartner, Inc. in the leaders quadrant in the "Magic Quadrant for Software Change and Configuration Management for Distributed Platforms, 2008"(1) report ... About Serena Software, Inc. Serena Software, Inc. is the leading global independent software company focused on Business Mashups and Application Lifecycle Management (ALM) ... Serena and Dimensions are registered... (PR Newswire)
Silver Lake sells 9.9 percent stake to CalPERS Jan 10, 2008
Silver Lake manages about $16 billion in a technology-laden portfolio that currently includes SunGard, Serena Software and Gartner Inc. The firm scored one of its biggest successes in 2000 when it led a complex buyout of computer disk drive maker Seagate Technology and then took the company public again two years later. Sponsored Links. (San Diego Union-Tribune)
Code Testing Tools Big in '08 Jan 3, 2008
"We're seeing an exponential increase in the number of software-as-a-service providers who are doing vulnerability assessments either for Web applications or for traditional network applications or network vulnerability assessment. ADVERTISEMENT "Those companies are branching into application vulnerability assessment and we're seeing a move at a high level to push code analysis and security assessment into the development stage of coding as opposed to where it is now, which is in the quality... (eWeek)
Mashups, SAAS Present Security Risks Dec 5, 2007
However, Jeremy Burton, CEO of Serena Software, which released its enterprise mashup platform Dec. 3, said the benefits of the technologies can outweigh the risks. "There are definitely security risks involved when exposing any URL on the Internet which contains confidential data behind it," Burton said at the XML 2007 conference here Dec. 3. (eWeek)
Serena Delivers Mashup Solution Dec 4, 2007
Serena Software ships its enterprise mashup tool. Serena Software is shipping its business mashup solution Serena Mashup Composer and the Mashup Server for on-premise deployment enabling users to build and deploy simple software applications aimed at business problems. (eWeek)
Serena Announces Availability Of Business Mashup Dec 4, 2007
Monday, December 03, 2007: Serena Software has announced the availability of its Business Mashup solution, providing companies a faster way to build and deploy simple software applications that solve everyday business problems. The company has also launched MashupTV.. (EFYTimes)
Serena's enterprise mashup platform Dec 1, 2007
Serena Software will ship its enterprise business mashup software Monday with the goal of enabling quick deployment of simple applications that solve everyday business problems. The Serena Business Mashups 2008 platform consists of Serena Mashup Composer, which is a visual design tool to connect applications and automate business processes, and Mashup Server, a runtime engine that runs the "Business Mashups" and provides security. (InfoWorld)
'Facebook Fridays' Enrich Enterprise Software Firm Nov 13, 2007
"We had over a hundred people sitting within 50 yards of each other sending e-mail when they could have just talked face-to-face more effectively," Burton, CEO of Serena Software, told InternetNews. com. (Datamation)
Tektronix sale may lead to more spinouts Oct 17, 2007
Other familiar names with roots at Tektronix include , founded by Norm Winningstad, and with "children" of its own; Grass Valley Group; Metheus, now ; , now part of Serena Software; GemStone; Integrated Measurement Systems, now part of Credence; and more. Some of Tektronix's children and grandchildren aren't even technology companies. (The Business Journal of Portland, OR)
Serena, Compuware Boost ALM Oct 11, 2007
Serena Software, of San Mateo, Calif. on Oct. 9 released a new lightweight, Web-based SCM (software configuration management) tool. (eWeek)
Behind the Facebook Platform Sep 11, 2007
Jeremy Burton, CEO of Serena Software, which on Sept. 10 is launching for developers, said he took a page from the Facebook playbook. "If we weren't going to do this develop an enterprise mashup platform for developers , somebody else would," Burton said. (eWeek)
Serena Launches Mashup Maker Sep 11, 2007
Serena Software on Sept. 10 is officially announcing the launch of its Serena Mashup Composer, formerly codenamed for the point-and-click creation of business mashups. ADVERTISEMENT. (eWeek)
Unlocking the IPhone Without the Soldering Iron? Aug 28, 2007
Serena Software plans to let people outside a company s IT department build applications themselves, taking a bottom-up approach. August 249 comments. (New York Times)
Vail Is a Tool for the Non-techie Aug 18, 2007
Serena Software is moving in a new direction. The company's leaders who are taking it there, President and CEO Jeremy Burton and Rene Bonvanie, senior vice president of worldwide marketing, partner programs and online services, sat down with eWEEK Senior Editor Darryl K. Taft at Serena's San Mateo, Calif. (eWeek)
Serena to Unveil Vail Aug 18, 2007
Serena Software next month will unveil Vail, its business mashup tool, along with a software-as-a-service offering that will take advantage of the benefits of service-oriented architectures. ADVERTISEMENT. (eWeek)
Oracle Eyes the ALM Market Aug 8, 2007
Oracle is planning to enter the application lifecycle management space, taking on the likes of IBM Rational, Microsoft, Borland Software and Serena Software in delivering tools that empower enterprise developers to more effectively build complex solutions. ADVERTISEMENT. (eWeek)
Serena Takes Agile to the Enterprise Aug 1, 2007
Serena Software is introducing a new program to help enterprise IT organizations quickly adopt and integrate agile software development practices ... Serena offers a four-pronged approach to supporting agile development in the enterprise: advisory services; strategic partnerships with agile development training and services vendors such as SolutionsIQ; coaching on projects; and the new Serena software products that support agile development. (eWeek)
Regulatory Compliance Take Up Increases Significantly in Korea, According to Serena Software Survey Jul 25, 2007
38% of Korea Companies Interviewed Have Implemented Compliance Programs, Compared to Only 24% Last Year SEOUL, South Korea, July 25 /Xinhua-PRNewswire/ -- Serena Software, Inc., the leading global independent software company focused solely on application lifecycle management (ALM), today released the results of its 2007 Asia- Pacific (APAC) CIO survey. The survey, conducted for Serena Software by MarketShare, interviewed nearly 350 CIOs from medium and large companies across the APAC region,... (PR Newswire)
Borland Tops SCM Survey Jun 22, 2007
According to the June 19 survey, conducted by Evans Data, Borland won out over competitors such as Microsoft, IBM Rational, Serena Software and open-source vendors. ADVERTISEMENT. (eWeek)
Insider Trading Concealed by Swaps, Options That Boesky Never Dreamed Of Jun 20, 2007
When word gets out about imminent mergers, it makes life difficult for executives and directors trying to negotiate the best deal for investors, says Hal Dawson, who was a director at San Mateo, California-based Serena Software Inc. during 2005 talks leading to a $1. 1 billion takeover by Silver Lake Partners. (Bloomberg -- Latin America)
Avaya Enters into Merger Agreement with Silver Lake and TPG Capital Jun 5, 2007
Its portfolio includes or has included technology industry leaders such as Ameritrade, Avago, Business Objects, Flextronics, Gartner, Instinet, IPC Systems, MCI, NASDAQ, Network General, NXP, Sabre Holdings, Seagate Technology, Serena Software, SunGard Data Systems, Thomson and UGS. For more information, please visit. About TPG Capital TPG Capital is the global buyout group of TPG, a leading private investment firm founded in 1992, with more than $30 billion of assets under management and... (PR Newswire)
Sunny Festival Outlook May 20, 2007
With billionaire philanthropist and composer Gordon Getty, Fine Arts Museums board President Dede Wilsey, retired Serena software co-founder Athena Blackburn and Napa Valley vintner Peter Paul making donations in the five- and six-figure range, the event appears to be on solid financial ground. Blackburn, a Nob Hill resident who has a summer home in St. Helena, likened the del Sole festival to the best vacation she's never had to take. (San Francisco Chronicle -- Entertainment)
Customize Your IDE: Ideas for Extending Visual Studio 2005 May 7, 2007
by Serena Software: Workflow and request management solution. Integration and Migration , by Borland Software: Enables. (LinuxPlanet)
SOA-based software change management for mainframes Mar 29, 2007
He spent 13 years at Oracle and Serena Software where he served in various technical, product marketing and product management roles. During this time he was responsible for managing relationships with IBM, Dell, Red Hat and Apple Computer. (Search Webservices)
Serena Software hires new CEO Feb 27, 2007
Members: Not Registered. for free extra services. (San Francisco Business Times, CA)
Jeremy Burton Feb 27, 2007
Symantec exec jumps to lead Serena Software - Silicon Valley / San Jose Business Journal ... Symantec exec jumps to lead Serena Software ... San Mateo-based Serena Software, which is privately held, has more than 750 employees. (San Jose Business Journal, CA)
Symantec exec jumps to lead Serena Software Feb 27, 2007
San Mateo-based Serena Software, which is privately held, has more than 750 employees. The company said Michael Capellas, who served as acting president and CEO, will resign his position and resume his role as senior advisor for , which has an office in Menlo Park. (San Jose Business Journal, CA)
Microsoft, Mozilla look into browser flaws Feb 20, 2007
Recently disclosed security holes that affect Internet Explorer 7 and Firefox could let attackers grab data via malicious Web sites. By Staff Writer, CNET News. (Yahoo News -- Microsoft)
Driver's ed for robot racers Feb 18, 2007
Driver's ed for robot racers. reporter's notebook Meet Junior, a VW Passat that Stanford is tuning up to steer itself through city streets in a robotics contest. (CNET News.com)
Development Trio Makes Changes at the Top Jan 18, 2007
" "Catalyst Systems has dramatically improved visibility into the relative 'Black Art' of building and releasing software; and my vision for Catalyst is to help customers better understand the systems and social processes that move their code from build through release management," King said in a statement. King was previously the CEO of Marqui, a Web 2.0 marketing software and service provider. Prior to Marqui, King served as executive vice president and general manager at Merant, where he was... (eWeek)
CIO pay: Under the radar and maybe rightly so Jan 17, 2007
He cited Michael Capellas of Compaq Computer Corp., MCI, Hewlett-Packard Co. and now Serena Software Inc. as an example of geek made good ... He cited Michael Capellas of Compaq Computer Corp., MCI, Hewlett-Packard Co. and now Serena Software Inc. as an example of geek made good. (SearchCIO.com)
