OU identifies supplements given to players Jun 15, 2007
Telephone messages left at the New Jersey office of PacificHealth Laboratories Inc., the maker of Endurox R4, after business hours Thursday were not immediately returned. The company's Web site describes the Endurox R4 Recovery Drink as a product that helps speed muscle glycogen replenishment, rebuild muscle protein after exercise, reduce post-exercise muscle damage and reduce muscle stress. (MSNBC -- Sports)
Y&R Preps Accelerade Push Apr 10, 2007
Acquired last year from PacificHealth Laboratories for a reported $4 million plus royalties, Accelerade gives Cadbury an entry into one of the fastest-growing beverage categories. Sales of U.S. sports drinks eclipsed $4 billion in 2006, up from $3. (AdWeek)
Studies Divided on Value of Adding Protein to Sports Drinks Aug 17, 2006
Gatorade contains carbohydrates plus electrolytes, whereas Accelerade (made by PacificHealth Laboratories) contains those two elements plus protein. The athletes in the study lost approximately 2. (WREG.com, TN)
Drink of champions Mar 13, 2006
And Robert Portman, chief executive of PacificHealth Laboratories Inc., which manufactures Endurox R4, groused, when telephoned, of the milk industry funding: "That's like a cigarette manufacturer concluding that smoking is good for you." ... Portman, of PacificHealth Laboratories, said at least part of the results contradict the large body of research highlighting the importance of carbohydrates. (Los Angeles Times)
