As ad spending falls, agencies trim jobs Nov 10, 2008
Whatever the answers, the jeopardy turned out to be real for 145 employees at an office of BBDO Worldwide in Troy, Michigan, part of the Omnicom Group, who were told Thursday that they would be laid off immediately. That represented 22. (International Herald Tribune)
Autos' Plight May Drive Ad Formula Nov 10, 2008
Chrysler's creative agency, BBDO Detroit, part of Omnicom Group, cut about 145 positions after Chrysler slashed ad spending by more than a third this year. "It doesn't mean that advertising will stop, but the fact of the matter is that it will be a lot less, no matter how you look at it," said Steve Cone, chief marketing officer for Epsilon, a marketing services firm. (New York Post -- Business)
Abercrombie hires new CFO Nov 8, 2008
I believe his long-time experience in the highly charged, creative atmosphere of TBWA Worldwide and Omnicom Group will serve him well at Abercrombie & Fitch, Jeffries said. Abercrombie operates 353 flagship stores and 744 others under the Abercrombie, Hollister Co., Ruehl and Gilly Hicks nameplates in the U.S. The company for fiscal 2007 recorded $475. (Columbus Business First, OH)
Dueling Brands Pick Up Where Politicians Leave Off Nov 4, 2008
The campaign, created by BBDO Worldwide in New York, part of the Omnicom Group, includes print ads that show a variety of Progresso chicken noodle soup under the headline Made with MSG next to a similar variety of Select Harvest under the headline Made with TLC.. Some negative ads, like the Select Harvest campaign, generate response ads from the targets in which they defend themselves or even counterattack. (Atlanta Journal-Constitution -- Business)
U.S. Air Force to Become Exclusive Sponsor of Xbox LIVE Original Series 'Horror Meets Comedy' Nov 4, 2008
GSD&M Idea City is part of Omnicom Group, Inc. (NYSE: - ). Source: GSD&M Idea City. (Yahoo! Wire -- Entertainment News)
Comcast "LaMel" Nov 1, 2008
All three agencies are units of Omnicom Group. 1. (AdWeek)
WPP Third-Quarter Sales Rise 16% as Euro, Dollar Strengthen Against Pound Oct 30, 2008
Omnicom Group Inc, the world's largest owner of ad agencies, said Oct. 21 the current quarter is ``a challenge,'' after reporting a 5. 6 percent profit increase in the third. (Bloomberg -- UK)
Interpublic results beat estimates Oct 28, 2008
Last week, Omnicom Group Inc., the largest advertising company, issued similarly stark comments. The broad economic troubles come just as Interpublic is recovering from its own problems, ranging from major client losses to questions about its accounting. (Globe and Mail -- Business)
Activision Publishing Unveils Star-Studded Television Ads Promoting The Highly Anticipated Guitar Hero(R) World Tour Launch Oct 25, 2008
DDB Worldwide is part of Omnicom Group Inc. (NYSE: - ). RISKY BUSINESS and all related characters and elements are trademarks of and. (Yahoo! Wire -- Entertainment News)
Singer Direct Announces New Online Media Network Oct 24, 2008
About Omnicom Media Group Omnicom Media Group is the media division of Omnicom Group Inc. Its businesses include leading media service companies OMD Worldwide and PHD Network, as well as a number of specialized companies in areas including search engine marketing, branded content production, asset barter, out-of-home media, insert media and discount newspaper. Omnicom Group Inc. (NYSE: ) ( ) is a leading global marketing and corporate communications company. (PR Newswire)
Omnicom Group 3rd-quarter profit up 5.6 percent Oct 21, 2008
Omnicom Group 3rd-quarter profit up 5 ... Omnicom Group 3rd-quarter profit up 5 ... Omnicom Group Inc., the world's largest advertising and marketing conglomerate, on Tuesday posted a 5. (International Herald Tribune -- Health)
Omnicom quarterly profit, revenue rise Oct 21, 2008
NEW YORK Omnicom Group Inc., the world's largest advertising services company, reported a higher quarterly profit Tuesday as it faces a predicted industry-wide slowdown in advertising spending over the coming months. Omnicom, home to agencies like BBDO Worldwide and DDB Worldwide, said third-quarter profit increased to $213. (Globe and Mail -- Business)
Resolved to keep on marketing, even in tight-fisted times Oct 20, 2008
"The consumer is sitting at the bottom of a bunker with his head in his hands, wondering if it's safe to come out," Jez Frampton, global chief executive at Interbrand, an Omnicom Group agency specializing in corporate and brand identity, said during a general session of the conference. "It's up to us to stimulate demand in the marketplace again," he added. (International Herald Tribune -- Technology)
ADVERTISING: Persuading companies to keep up their pitches Oct 16, 2008
Andrew Robertson, the president and chief executive at BBDO Worldwide, part of the Omnicom Group, likened current conditions to "standing on the burning bridge" and described them as "crazy, crazy.". Still, Robertson, who is also scheduled to address the conference on Friday, made a case for staying the course on marketing spending. (International Herald Tribune -- Business)
Omnicom Third Quarter 2008 Earnings Release and Conference Call Oct 15, 2008
NEW YORK, Oct. 14 /PRNewswire-FirstCall/ -- Omnicom Group Inc. (NYSE: OMC) will publish its third quarter 2008 results on Tuesday, October 21, 2008 ... SOURCE Omnicom Group Inc.. (PR Newswire)
Australia bets on blockbuster to reverse decline in tourism Oct 14, 2008
Luhrmann, director of films including "Moulin Rouge" and "Romeo+Juliet," will helm the ads in partnership with DDB Worldwide, a unit of Omnicom Group Inc. The previous campaign was made by Mchi, the advertising agency formed by brothers Maurice and Charles Saatchi in 1995. Hogan's ads ran until 1990. (Honolulu Advertiser)
American Red Cross, GSD&M Idea City and the Ad Council Launch Disaster Relief Campaign in Response to a Record Disaster Season Oct 8, 2008
GSD City is part of Omnicom Group, Inc. (NYSE:). SOURCE American Red Cross. (PR Newswire)
Ads That Soothe When Banks Are Failing Oct 7, 2008
part of the TBWA Worldwide division of the Omnicom Group and the JPMorgan Chase agency McGarryBowen in New York are collaborating on the campaign. Appropriately, the tagline is: WaMu, now part of Chase. (Atlanta Journal-Constitution -- Business)
Jagermeister Taps Hinder To Headline Fall Music Tour Oct 7, 2008
GMRE has received numerous industry accolades including awards for its work with clients such as AXE, Nokia and Verizon FiOS. With offices in Milwaukee, Chicago, Charlotte, Detroit, San Francisco, Los Angeles, New York Seattle, Toronto and London, GMRE is a division of GMR Marketing which is a member of The Radiate Group, a global network of independently branded marketing services agencies operating within the Omnicom Group Inc.. Must be 21 or over to be eligible for prizes. (Yahoo! Wire -- Entertainment News)
Magazines get clever with their advertising Oct 6, 2008
Several agencies are working on the campaign for The Economist: BBDO Worldwide, part of the Omnicom Group, for the creative content; PHD, also part of Omnicom, for media buying; Kinetic, a unit of the WPP Group, for outdoor ads; and Tentpole N.Y. for public relations and events like the satire performance, by the Second City theatrical troupe. "It's always a good time to read The Economist," said Andrew Robertson, chief executive at BBDO, "but if there ever was a good time to be reading The... (International Herald Tribune -- Technology)
'Political Theater, Not Debate' Says Branding Expert Alan Siegel Oct 4, 2008
Siegel+Gale is part of the Omnicom Group Inc. ), a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations, and other specialty communications services to over 5,000 clients in more than 100 countries. (PR Newswire)
Dr. Stefania Migliuolo Joins DDB Italy as Executive Director for DDB Health Group's Business in Italy. Oct 4, 2008
DDB Worldwide is part of Omnicom Group Inc. (NYSE: ). SOURCE DDB Health Group. (PR Newswire)
Wachovia to its new ad agency: Never mind Oct 3, 2008
In October 2007, the Playa del Rey, California, office of TBWA/Chiat/Day, part of the TBWA Worldwide division of Omnicom Group, was chosen as the new creative agency for Washington Mutual, known as WaMu, which spent about $100 million last year on advertising. Four months later, TBWA/Chiat/Day brought out a new campaign for WaMu with an upbeat theme, "Whoo hoo!". (International Herald Tribune -- Technology)
Yankees Pitcher Joba Chamberlain Signs Exclusive, Multi-Year Collectibles Deal with Steiner Sports Sep 20, 2008
"It's easy to see why Yankees fans have embraced him from the moment he took the mound last season. We're excited to present his collection to his ever-growing fan base." Steiner Sports Marketing, Inc. is a part of Omnicom Group Inc. (NYSE: OMC). Omnicom is a leading global advertising, marketing and corporate communications company. (PR Newswire)
New Blog Helps PR Students and Recent Grads Get Career-Ready Sep 18, 2008
Posts on the blog are divided into categories that include "Career Capsules," "Day in the Life," "First Day on the Job" and "Qe blog was created by Ron Culp, a senior public relations executive with 35 years of experience with Fortune 500 corporations, government and agencies. After beginning his career as a journalist, he worked in New York state government prior to beginning his corporate career at Eli Lilly and Company. After Lilly, Ron held senior PR positions at Pitney Bowes, Sara Lee, and... (PR Newswire)
Chrysler pushing Ram in market cold to trucks Sep 17, 2008
"Now is not the time to do the typical truck launch," said David Lubars, chief creative officer of BBDO North America, part of the Omnicom Group, which created the campaign. "We know the amount of people out there who are going to buy a truck is going to shrink. "It's a smaller group than usual, and we have to get all of them," Lubars said. Today in Technology & Media The introduction is being closely watched by competitors. Not only is it the biggest advertising campaign Chrysler will run in... (International Herald Tribune -- Technology)
TBWA\Worldwide completes acquisition in TBWA\India Sep 15, 2008
TBWA Worldwide completes acquisition in TBWA India. "; }else{ user_status=". (Business Standard)
Supervalu picks Fame for branding campaign Sep 12, 2008
It s a very large win for us, one of the biggest in the history of Fame, said Lynne Robertson, president of the 17-year old agency that is a subsidiary of TBWA Worldwide, part of New York-based Omnicom Group Inc.. Fame, which has about 50 employees in Minneapolis, will be rolling a new creative campaign for Eden Prairie-based Supervalu into some of the grocer s store banners across the country, including Albertsons, Jewel, Bigg s and Cub Foods, Robertson said. (Twin Cities Business Journal, MN)
Top Executives from Viacom, SIRIUS XM Radio, The Weinstein Company, Verizon Communications and More To Offer Marquee Investment Insights at 2nd Annual Media and Money Conference Sep 4, 2008
John Wren, President & CEO, Omnicom Group. Mr. Wren is President and CEO of Omnicom Group, one of the "Big 6" advertising holding companies ... Omnicom Groups portfolio of companies also includes public relations, lobbying, marketing services, interactive design, and media buying services. (Yahoo! Wire -- Entertainment News)
Washington State Lottery is selecting new advertising agency Aug 30, 2008
The finalists for the contract were Dave Syferd & Partners and Jones Advertising, Interpublic Group s TM Advertising and Omnicom Group s DDB.. Incumbent Publicis in the West, Seattle, which held the account through at least two periodic reviews, was not a finalist. (Puget Sound Business Journal, WA)
WPP Profit Rises 14% on Sales Gains in Asia, Eastern Europe, Latin America Aug 24, 2008
New York-based Omnicom Group Inc. is the world's largest advertising company. To contact the reporter on this story. (Bloomberg -- UK)
Microsoft Created a Powerful Team For Their New Campaign Aug 23, 2008
Those ads, created by Omnicom Group Inc.'s TBWA/Chiat/Day, feature a nerdy PC guy getting upstaged by a hip Mac counterpart. So Microsoft chose Jerry Seinfeld to get them out of the fog along with Michel Gondry, the director of The Eternal Sunshine of the Spotless Mind. (eFluxMedia)
Seinfeld to help Microsoft lighten up Aug 23, 2008
Created by Omnicom Group Inc.'s TBWA/Chiat/Day, Apple's ads show a PC nerd repeatedly upstaged by a hip Mac user. Since launching the campaign, which has more than 40 variations, Apple has seen its share of the U.S. computer market share jump to 8 per cent today from about 2 per cent.. (Globe and Mail -- Technology)
Microsoft Enlists Jerry Seinfeld in Ad War Against Apple Aug 22, 2008
Those ads, created by Omnicom Group Inc.'s TBWA/Chiat/Day, feature a nerdy PC guy getting upstaged by a hip Mac counterpart. Related. (Fox News -- Politics)
Detroit adds to publishers' pain Aug 11, 2008
The auto industry "is going through massive adjustment," said John Wren, president and chief executive at the Omnicom Group, the advertising conglomerate whose companies work for carmakers like Chrysler, GM, Nissan and Volkswagen. These changes have "hurt broadcast and print big time," said Wren said. (International Herald Tribune -- Technology)
Advertising: Mars takes M&M's out of their shell Aug 8, 2008
At first, the television ads that BBDO, part of the Omnicom Group, devised took the premium element very seriously. "Some of the first creative I saw was very serious and indulgent, and treated the product like this very rich new M&M thing," Credle said. (International Herald Tribune)
Omnicom to Pay $25.00 Per $1,000 to Noteholders Who Consent to Certain Amendments to its Zero Coupon Zero Yield Convertible Notes Due 2032 Jul 31, 2008
NEW YORK, July 30 /PRNewswire-FirstCall/ -- Omnicom Group Inc. (NYSE: OMC) announced today that it is seeking the consent of the holders of its Zero Coupon Zero Yield Convertible Notes due 2032 (the "Notes") to amend the Notes and the related Indenture to, among other things, (i) have noteholders waive their right to contingent cash interest, if payable, from October 31, 2008 through and including August 1, 2010 (the "Waiver Period") and (ii) eliminate Omnicom's right to redeem the 2032 Notes... (PR Newswire)
Habla Espaol? M&M's Ads Speak Your Language Jul 29, 2008
The English-language ads were introduced in January 2007 by BBDO Worldwide in New York, part of the Omnicom Group. The Spanish-language ads, due to begin appearing next Monday, carry the theme Uncover the fun inside yourself. (Atlanta Journal-Constitution -- Business)
Omnicom up 11% in 2Q, slowing growth hits stock Jul 23, 2008
PHILADELPHIA Advertising and marketing conglomerate Omnicom Group Inc. on Tuesday reported an 11 percent increase in second-quarter net income, propelled by strong international business. But the company's organic growth was the lowest in nearly five years and overseas gains were largely due to the weak dollar. (San Diego Union-Tribune -- Business)
A Product's Place Is on the Set Jul 22, 2008
That s something we ve taken into account, said Mr. Williams of Karsh/Hagan, part of the TBWA Worldwide unit of Omnicom Group. I m kind of relying, my client is relying, on just the inner workings of that station, he said. (Atlanta Journal-Constitution -- Business)
Omnicom Amends Redemption Provisions for Liquid Yield Option(TM) Notes Due 2031 and Zero Coupon Zero Yield Convertible Notes Due 2032 Jul 15, 2008
NEW YORK, July 14 /PRNewswire-FirstCall/ -- Omnicom Group Inc. (NYSE: OMC) announced today that it has amended the provisions of its Liquid Yield Option(TM) Notes due 2031 (the "2031 Notes") and its Zero Coupon Zero Yield Convertible Notes due 2032 (the "2032 Notes") to limit when Omnicom can exercise its redemption option ... Omnicom Group Inc. (NYSE: ) ) ... SOURCE Omnicom Group Inc.. (PR Newswire)
'The Chopper Challenge' Is A Hit With Brands Jul 15, 2008
GMR Entertainment is one of the leading music and entertainment marketing agencies within the Omnicom Group ... With offices in New York, Milwaukee, Chicago, Los Angeles, London, Paris and Beijing, GMR Entertainment is a division of GMR Marketing, a member of the Radiate Group, a global network of independently branded marketing services agencies operating within the Omnicom Group Inc.. (Yahoo! Wire -- Entertainment News)
Worst yet to come in Europe ad market Jul 13, 2008
"Definitely, if our clients suffer from higher petrol costs, spending is going to be affected," said Valerie Accary, president of CLM/BBDO, an agency based in Paris owned by Omnicom Group. "So far we haven't seen it, but the second half is a big concern.". (International Herald Tribune -- Technology)
Interpublic shakes up media operations Jul 13, 2008
He will be succeeded there by Matt Seiler, a senior media agency executive who is being wooed from the Omnicom Group, the largest advertising holding company. (WPP Group is No. 2, ahead of Interpublic. (International Herald Tribune -- Technology)
WPP makes hostile bid for TNS Jul 13, 2008
WPP, based in London, is the world's second-largest advertising company, after Omnicom Group. "Although our offer may be characterized by some as a 'hostile bid,' we believe that it is in no way hostile to TNS share owners nor to TNS's clients and people," Sorrell said. (International Herald Tribune)
Ad Giant WPP Sweetens Offer for Researcher TNS Jul 4, 2008
Free Preview - WSJ.com. LONDON -- Ad firm WPP Group PLC has increased its bid for Taylor Nelson Sofres PLC to 1. (Wall Street Journal)
ON ADVERTISING: Speaking to women, with firsthand experience Jul 2, 2008
The Omnicom Group in New York, which owns agencies like BBDO, DDB, Ketchum, OMD and TBWA, is forming the consultancy to help marketers reach women. The new unit is named G23 G as in Group, 23 as in the pair of chromosomes that carries the sex differences between women and men. (International Herald Tribune -- Business)
Omnicom's OMD Announces Launch of New 'Factory at OMD: Ignition 3.0' Jun 28, 2008
The agency network is a unit of Omnicom Group Inc.. SOURCE OMD. (PR Newswire)
Charter Delays Plan for Targeted Web Ads Jun 27, 2008
Free Preview - WSJ.com. Charter Communications decided to hold off on plans to offer targeted advertising opportunities based on data about its customers' Web-browsing behavior after some customers expressed privacy concerns. (Wall Street Journal)
BBDO Takes Cannes by Storm Jun 24, 2008
BBDO Worldwide is part of Omnicom Group, Inc. (NYSE: - ; ). Omnicom is a leading global marketing and corporate communications company. (Yahoo! Wire -- Entertainment News)
Ad executives keep a weather eye on Google and Microsoft Jun 23, 2008
WPP Group, the second-largest advertising company after Omnicom Group, spends $900 million a year of clients' money on Google search ads, according to Sir Martin Sorrell, chief executive of WPP.. But as a whole, the agencies remain suspicious of outsiders like Microsoft and Google. (International Herald Tribune -- Technology)
Fleishman-Hillard lays off six in KC office Jun 20, 2008
It is part of New York City-based Omnicom Group Inc. (NYSE: OMC), an international holding company of advertising, marketing and communications firms. Reader Comments. (St. Louis Business Journal, MO)
Budweiser could pay price for being 'America's Beer Jun 14, 2008
It uses Omnicom Group Inc's DDB/Chicago as its lead ad agency, while InBev uses Interpublic Group of Cos Inc's Lowe Worldwide for its Stella marketing. Anheuser-Busch's advertising, which often wins industry awards, typically swings between spots for Budweiser that pull at heartstrings and those for Bud Light that go for laughs. (San Diego Union-Tribune -- Business)
Could Bud still be America's beer? Jun 13, 2008
It uses Omnicom Group Inc.'s DDB/Chicago as its lead ad agency, while InBev uses Interpublic Group of Cos. Inc.'s Lowe Worldwide for its Stella marketing. (Globe and Mail -- Business)
Smart Balance "Disguise" Jun 7, 2008
NEW YORK Tribal DDB CEO Matt Freeman has left the Omnicom Group digital operation to become chief executive at , an online ad network. Paul Gunning, formerly president of Tribal DDB East, succeeds Freeman as the worldwide CEO at Tribal. (AdWeek)
Obama putting more ad shops on his team Jun 5, 2008
Continuing to lead the team are Chicago agency AKPa and Message, and Washington agency GMMB, the latter a unit of Omnicom Group. Obama chief strategist David Axelrod and Obama campaign manager David Plouffe are from AKPeran GMMB strategist Jim Margolis and Mr. Axelrod have headed the ad team, while Mr. Margolis and fellow GMMB strategist Jason Ralston have also produced some of the ads during the primary campaign. (Crain's Chicago Business)
Michele Markham Appointed President of Omnicom's Ketchum Directory Advertising Jun 4, 2008
About Omnicom Media Group Omnicom Media Group is the media division of Omnicom Group, Inc. (NYSE: OMC) ... Omnicom Group Inc. (NYSE: ) ) is a leading global marketing and corporate communications company. (PR Newswire)
2nd UPDATE: Aegis Holders Again Reject Bollore's Board Request May 24, 2008
However, the French company argues that there is a precedent for a competitor having board representation as U.S. marketing firm Omnicom Group Inc. (OMC) had board seats in 1993 and held a 9. 2% stake in Aegis. (CNNMoney.com)
Omnicom Group Inc. Declares Dividend May 17, 2008
NEW YORK, May 16 /PRNewswire-FirstCall/ -- The Board of Directors of Omnicom Group Inc. declared a quarterly dividend of 15 cents per outstanding share of its common stock. The dividend is payable on July 3, 2008, to Omnicom Group common shareholders of record at the close of business on June 6, 2008 ... Omnicom Group Inc. (NYSE: ) ) is a leading global marketing and corporate communications company. (PR Newswire)
For American TV ads, a new take on the upcoming season May 12, 2008
"I'm hoping it's not just a one-year thing," said Chris Geraci, managing director for national broadcast investment at OMD, part of Omnicom Group, because "the whole process was due for some change.". Geraci embraced the idea of cutting back on pilots. (International Herald Tribune -- Business)
Alltel Wireless Calls on Ketchum Directory Advertising May 10, 2008
May 9 /PRNewswire/ -- Alltel Wireless, America's largest network, has awarded its directive advertising account to Omnicom Group's Ketchum Directory Advertising following a review ... Headquartered in Kansas City with offices in Louisville, Pittsburgh, Chicago and Los Angeles, they are a best-in-class agency member of Omnicom Group, a global enterprise of leading marketing services and specialty communications firms. (PR Newswire)
Goodby, Silverstein agency celebrates 25 years May 8, 2008
In the early 1990s, the agency became part of a holding company, the Omnicom Group, and was passing through another major transition. It had reached a level in the industry where clients "had put aside pretty good-size budgets," said Goodby, who saw his task then was "to convince bigger firms with more money that they should do things that were not in their bag of tricks for the most part," and experiment with advertising. (San Francisco Chronicle -- Business)
Microsoft calls on movie makers to promote Vista May 8, 2008
The Apple ads - by TBWA/Chiat/Day, part of the TBWA Worldwide division of Omnicom Group - show "Mac Guy" watching "PC Guy" trying to light a sign that reads "Don't give up on Vista." Glitches render the sign's message as either "give up" or "give up on Vista.". 1. (International Herald Tribune -- Technology)
Taylor Nelson Rejects WPP's Unsolicited Offers, Continues Gfk Merger Talks May 5, 2008
Omnicom Group Inc. is the world's biggest advertising company by revenue. To contact the reporter on this story: in London at. (Bloomberg -- UK)
NBC Universal to experiment with sponsor-centric content Apr 22, 2008
In their search for a solution to this potentially very expensive issue NBC Universal has established a partnership with Omnicom Group Inc. that will focus on building TV shows directly around sponsors' products. NBC Universal and Omnicom will create content specifically for non-traditional distribution channels like websites. (Afterdawn.com)
